The self-help industry hypnotises people to believe that affirmations is a way to build powerful beliefs and thus change your life. But Antano challenges that paradigm proposing that affirmations is only the proof or validation that your life is already changing.

“Yes, you will find successful people doing affirmations but not because they need to do affirmations but because there is a set of beliefs so strongly there that the positive language is a innate, natural consequence.” – Antano Solar John